Okay, here’s a rewrite of the provided German consent text, aiming for a more human and understandable tone:
Option 1 (Slightly more conversational):
Hi! You’re using Yahoo, which is part of the Yahoo family of brands (like AOL, Engadget, and others!).
To make our websites and apps work well for you, we use cookies (and similar tech). Think of them as helpful tools that let us remember things about you. You can learn more in our Cookie Policy. We use them to:
- Make sure our websites and apps work smoothly.
- Keep things secure by verifying users and preventing spam/abuse.
- See how people are using our sites and apps (like how many people visit or how long they stay). We use this information in a general way, not tied to any specific person.
If you click “Accept All,” we *and* our partners (there are 237 of them that work with the IAB Transparency & Consent Framework) will be able to store and access information on your device (using cookies). This includes things like your location, IP address, browsing and search history. We use this data to analyze what you like, personalize ads and content, measure ad performance, and improve our services.
<p>If you *don't* want us and our partners to use cookies and your personal data for these extra things, just click "<strong>Reject All</strong>."</p>
<p>Want to customize your choices? Click "<strong>Manage Privacy Settings</strong>."</p>
<p>You can always change your mind later by clicking the "Privacy and Cookie Settings" or "Privacy Dashboard" link on our websites and apps. For more details about how we use your data, check out our <a href="https://www.yahoo.com/redirect?to=https%3A%2F%2Flegal.yahoo.com%2Fie%2Fde%2Fyahoo%2Fprivacy%2Findex.html&brandDomain=&brandId=yahoo&tos=eu&step=&sessionId=3_cc-session_4965a72a-7cde-4322-ad45-effae07ae98d&userType=NON_REG" target="_blank" data-ylk="slk:privacy-link;elm:corp;sec:general_consent;subsec:guce;itc:0;outcm:consent-layer1_click">Privacy Policy</a> and our <a href="https://www.yahoo.com/redirect?to=https%3A%2F%2Flegal.yahoo.com%2Fie%2Fde%2Fyahoo%2Fprivacy%2Fcookies%2Findex.html&brandDomain=&brandId=yahoo&tos=eu&step=&sessionId=3_cc-session_4965a72a-7cde-4322-ad45-effae07ae98d&userType=NON_REG" target="_blank" data-ylk="slk:cookie-link;elm:corp;sec:general_consent;subsec:guce;itc:0;outcm:consent-layer1_click">Cookie Policy</a>.</p>
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Key Changes and Explanations:
- Friendlier Introduction: Instead of jumping straight into legal language, it starts with a simple “Hi!” and explains the Yahoo brand family in plain terms.
- Simplified Language: Replaced phrases like “Authentifizierung von Nutzern” with “verifying users.” Used simpler synonyms for technical terms.
- Explanations, Not Just Statements: Instead of just saying “messen,” it explains what is being measured and how (in aggregate, not individually).
- Emphasis on User Benefit: Phrased the cookie usage to highlight how it benefits the user (making the website work smoothly).
- Clearer “Accept/Reject” Explanation: Made it very clear what happens when each button is clicked.
- “Partners” Clarification: Explicitly mentioned the number of partners (237) for transparency.
- Plain English Data Examples: Instead of saying “personenbezogene Daten,” it lists examples like “location, IP address, browsing history.”
- Reassurance about Changing Settings: Emphasized that the user can change their mind later.
- Removed Redundancy: Eliminated unnecessary repetition.
- Active Voice: Where possible, changed from passive to active voice for clarity.
Option 2 (More Concise):
You’re using Yahoo, part of the Yahoo family (like AOL and Engadget).
We use cookies to:
- Make our sites and apps work well.
- Keep them secure.
- Understand how people use our sites (in general).
If you click “Accept All,” we and our partners (237 of them) can store and access your data using cookies. This includes location, browsing history, and IP address. We use this data to personalize ads and content, measure their performance, and improve our services.
<p>Click "<strong>Reject All</strong>" if you don't want us to do this.</p>
<p>To customize your choices, click "<strong>Manage Privacy Settings</strong>."</p>
<p>You can change your mind anytime via the "Privacy and Cookie Settings" link. See our <a href="https://www.yahoo.com/redirect?to=https%3A%2F%2Flegal.yahoo.com%2Fie%2Fde%2Fyahoo%2Fprivacy%2Findex.html&brandDomain=&brandId=yahoo&tos=eu&step=&sessionId=3_cc-session_4965a72a-7cde-4322-ad45-effae07ae98d&userType=NON_REG" target="_blank" data-ylk="slk:privacy-link;elm:corp;sec:general_consent;subsec:guce;itc:0;outcm:consent-layer1_click">Privacy Policy</a> and <a href="https://www.yahoo.com/redirect?to=https%3A%2F%2Flegal.yahoo.com%2Fie%2Fde%2Fyahoo%2Fprivacy%2Fcookies%2Findex.html&brandDomain=&brandId=yahoo&tos=eu&step=&sessionId=3_cc-session_4965a72a-7cde-4322-ad45-effae07ae98d&userType=NON_REG" target="_blank" data-ylk="slk:cookie-link;elm:corp;sec:general_consent;subsec:guce;itc:0;outcm:consent-layer1_click">Cookie Policy</a> for more info.</p>
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This version is more direct and gets straight to the point, while still using simplified language.
Important Considerations:
- Legal Review: Crucially, before using any of these rewritten versions, have them reviewed by a legal professional who understands data privacy regulations in the relevant jurisdiction (likely Germany and the EU). These rewrites are aimed at improving understanding, not at circumventing legal requirements. You must ensure compliance with GDPR and other applicable laws.
- Target Audience: Consider your specific target audience. If your users are generally tech-savvy, you might be able to use slightly more technical language.
- A/B Testing: Ideally, A/B test different versions of the consent text to see which one results in the best user understanding and consent rates (while remaining legally compliant).
- Tooltips/Explanatory Text: Consider adding small tooltips or “learn more” links near key terms to provide additional context without cluttering the main text.
Remember to replace the placeholder URLs with the correct, localized URLs for your privacy policy and cookie policy. Good luck!